As a 4th generation baker, Jos Huijbregts sees the need to create good living and working conditions for the generations to come. This is why Bakkerij van Vessem does not only focus on providing tasty bread for its customers, but also on doing so while paying close attention to the environment and society.  After having calculated the true price of their bread, the bakery has now taken its efforts further, by publishing an integrated report on the impacts they have. Watch a short video on why SMEs should also apply integrated reporting  in their work.