Benefits to the client
In its report, Impact Institute presented different strategies to effectively close the living wage gap faced by Kenyan rose farmers. The study also showed consumers’ increased willingness to pay extra. Hivos can justify a higher price for certified roses by presenting their contribution to a decreased living wage gap.
At last, this study’s results sparked the start of the Living Wage Lab established by Hivos and Fairfood International. This lab enables different stakeholders to collaborate for more sustainable supply chains.